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Build-A-Bear Workshop Reports Record Second Quarter and First Half Fiscal 2025 Results

Build-A-Bear Workshop (BBW) | August 28, 2025

By Alice Johnson

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Build-A-Bear Workshop, Inc. announced record revenues and profits for the second quarter and first half of fiscal year 2025.

Total revenues for the second quarter were $124.2 million, a record increase of 11.1%.

Diluted earnings per share for the second quarter also reached a record $0.94, a 46.9% increase.

Revenue Growth

Total revenues increased by 11.1% in the second quarter and by 11.5% in the first half of fiscal 2025.

Profit Surge

Pre-tax income saw a significant increase of 32.7% in the second quarter and 31.5% in the first half of fiscal 2025.

Guidance Increase

Build-A-Bear Workshop raised its guidance for fiscal 2025 revenue, pre-tax income, and net new unit growth.

  • The company highlighted strong store performance and double-digit revenue growth in the Commercial segment as key drivers for the exceptional results.
  • Efforts for global expansion of the partner-operated model have led to a faster pace of new location openings.

With a focus on long-term strategic initiatives, record profits, and increased guidance, Build-A-Bear Workshop demonstrates its resilience and growth potential in the evolving economic landscape.