Six Flags Entertainment Corporation reported strong attendance growth and season pass unit sales through the Labor Day weekend.
August attendance was up 3% compared to August 2024, highlighting strong underlying demand and the resiliency of Six Flags' business model.
The company reaffirmed its full-year Adjusted EBITDA guidance of $860 million to $910 million, showcasing a positive outlook for the future.
Demand Acceleration
Demand is accelerating with strong momentum heading into popular Halloween and holiday seasons.
Robust Season Pass Sales
Robust early sales of 2026 season pass units reflect strong consumer engagement.
Financial Performance
Preliminary results show a 2% increase in attendance, with revenues totaling approximately $1.1 billion for the nine-week period ended Aug. 31, 2025.
Strategic Priorities
Strategic priorities include targeted investments in new rides, upgrades to food offerings, and enhanced guest experiences.
- Attendance increased by 2% over the same nine-week period in 2024, indicating growing consumer interest in Six Flags' attractions.
- Strong early sales of 2026 season passes suggest continued customer loyalty and engagement.
- The company's focus on strategic priorities has resulted in positive momentum and a favorable outlook for the important fall season.
Six Flags Entertainment Corporation's strong rebound in attendance and robust season pass sales demonstrate the company's resilience and effective strategic initiatives. With a positive outlook for the rest of 2025 and reaffirmed guidance, Six Flags is well-positioned for continued success in the amusement park industry.