Reed's, Inc. announced organizational and leadership updates to enhance operational efficiency for long-term success.
The updates include a corporate reorganization and investments in commercial strategy to strengthen the company's foundation for future growth.
Tina Reejsinghani appointed as the new CMO to lead brand growth and drive marketing strategies.
Corporate Reorganization
Reed's strategic realignment aims to strengthen operational efficiency and position for future growth.
Investments in Commercial Strategy
Development of a field sales organization to deepen customer relationships and expand revenue opportunities.
New CMO Appointment
Tina Reejsinghani brings extensive luxury and spirits marketing experience to lead brand growth and innovative campaigns.
- The changes aim to enhance focus, unlock new distribution channels, and drive growth and profitability for Reed's, Inc.
- The appointment of Tina Reejsinghani as CMO signals a new phase of brand expansion and marketing strategies.
Reed's strategic updates and leadership appointments signal a transformational phase for the company, poised for accelerated growth and market expansion.