Pineapple Financial Inc. announces a $100 million private placement to launch a digital asset treasury strategy anchored in INJ, the native asset of Injective.
The strategy positions Pineapple as the first publicly traded INJ holder worldwide, merging fintech with blockchain-based finance.
Expectations include an approximately 12% passive yield, aligning with a trend towards digital rails for capital flows in the financial industry.
First Publicly Listed Company to Hold INJ
Pineapple becomes the first publicly listed company to launch a dedicated Injective treasury and purchase INJ.
Industry-Leading Yields
INJ offers industry-leading yields and creates liquidity rails for the multi-trillion-dollar tokenization market.
Prominent Investor Participation
The transaction involved leading investors from traditional finance and crypto, including FalconX, Monarq, Kraken, and more.
- The INJ treasury strategy aims to generate a passive yield of approximately 12%, positioning Pineapple to explore blockchain-based assets in the financial industry.
- This move aligns Pineapple with global initiatives towards tokenization trends and digital finance, emphasizing transparency and accessibility.
- Investing into INJ showcases Pineapple's commitment to financial innovation, preparing for the evolving landscape of finance using blockchain technology.
Pineapple's strategic investment in the Injective digital asset treasury paves the way for a new era of finance merging traditional systems with blockchain technology, positioning the company as a key player in the emerging digital finance landscape.