Vail Resorts announces the appointment of Celeste Burgoyne as Executive Vice President & Chief Revenue Officer.
Celeste Burgoyne, currently President of the Americas and Global Guest Innovation for lululemon, will join Vail Resorts to drive growth.
Burgoyne will oversee marketing, guest journey, and digital experience to enhance revenue.
Experienced Leader
Burgoyne has a successful track record at lululemon and previously at Abercrombie & Fitch.
Revenue Responsibilities
Burgoyne will be directly responsible for a significant portion of Vail Resorts' revenue.
Brand and Guest Focus
Celeste Burgoyne's expertise in brand-building and guest experience will be crucial for Vail Resorts.
- The appointment of Celeste Burgoyne signals Vail Resorts' strategic focus on revenue growth and guest experience.
- Burgoyne's experience in driving revenue at lululemon positions her well to drive Vail Resorts' expansion.
Vail Resorts anticipates enhanced revenue and guest engagement under Celeste Burgoyne's leadership in the role of Chief Revenue Officer.