The Coca-Cola Company announced a series of leadership changes to enhance consumer focus and accelerate technology adoption.
Henrique Braun will become CEO on March 31, 2026, succeeding James Quincey who will continue as Executive Chairman.
Sedef Salingan Sahin appointed as Chief Digital Officer to lead digital transformation and unify digital, data, and operational excellence.
New CEO Announcement
Henrique Braun to become CEO on March 31, 2026, focusing on consumer understanding and technology adoption.
Appointment of Chief Digital Officer
Sedef Salingan Sahin appointed to lead digital transformation and connect digital work across the company.
Market Groupings Changes
New market groupings created under Braun to enhance focus on Asia, Africa, and the Middle East markets.
- The leadership changes aim to strengthen consumer engagement and drive technological advancements.
- The creation of the Chief Digital Officer role signals a commitment to digital transformation and improved operational efficiency.
The Coca-Cola Company's strategic leadership changes and digital initiatives position them for future growth and innovation in the beverage market.