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J.Jill, Inc. Announces Second Quarter 2025 Results

J.Jill, Inc. (JILL) | September 3, 2025

By Tina Carter

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J.Jill, Inc. announced its financial results for the second quarter of fiscal year 2025, highlighting a sequential improvement in sales trends each month.

The company focused on aligning inventories with current trends and expressed confidence in its operating model and customer demographic.

J.Jill aims to enhance its brand's potential by evolving its product assortment, improving the customer journey, and driving sustainable, profitable growth.

Net Sales Decline

Q2 FY25 Net Sales decreased by 0.8% compared to the same quarter in FY24.

Profit Margin

Gross Margin for Q2 FY25 was 68.4%, a slight decrease from 70.5% in Q2 FY24.

Operational Performance

Operating income margin for Q2 FY25 was 10.9% compared to 14.8% in Q2 FY24.

Store Operations

Two stores were closed in Q2 FY25, with a total of 247 stores at the end of the quarter.

Adjusted Earnings

Adjusted Net Income per Diluted Share in Q2 FY25 was $0.81, down from $1.05 in Q2 FY24.

  • The company experienced a decline in net sales and profit margins compared to the same period last year.
  • Operational performance was impacted by decreased operating income margin and adjusted earnings per share.
  • Store closures reflect strategic decisions to optimize operations and realign the retail footprint.

Despite facing challenges in net sales and profitability, J.Jill remains optimistic about its strategic direction and growth opportunities, focusing on enhancing customer experiences and operational efficiency.