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Fluent Announces $10.3 Private Placement of Securities

Fluent, Inc. (FLNT) | August 19, 2025

By Kevin Allen

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Fluent, Inc. announced a private placement of securities totaling $10.3 million.

The placement includes 5,871,427 shares of common stock at $1.75 per share.

The capital raise is aimed at supporting the growth of the Commerce Media Solutions business.

The private placement is set to close on August 19, 2025, pending customary closing conditions.

Capital Raise

Fluent is issuing 5,871,427 shares of common stock at $1.75 per share in the private placement.

Investor Confidence

The capital raise includes institutional investors and insiders, demonstrating confidence in Fluent's business growth.

Usage of Proceeds

Fluent intends to use the net proceeds from the private placement for working capital and general corporate purposes.

Regulatory Compliance

Fluent agreed to file a registration statement with the SEC to cover the resale of shares issued in the private placement.

  • The private placement will strengthen Fluent's balance sheet and provide capital for planned company initiatives.
  • The participation of institutional investors and insiders reflects positive market sentiment towards Fluent's business model and growth prospects.

Fluent's $10.3 million private placement marks a significant step in bolstering the company's financial position and supporting its strategic objectives. The strong investor interest demonstrates confidence in Fluent's future prospects and growth trajectory.